Our mission is to celebrate London's high achievers, high fashion and high glamour. Our readers feel that a truly sparkling Friday can't start without ES's combination of hot parties, hip people and fun places to go. No ES, no weekend. Launched in 1987. ES magazine is dedicated to London glamour, fashion and beauty. Our content is aimed at affluent Londoners when they are thinking about their weekend treats, updating their wardrobe or a deserved holiday The brand sets the trends and the agenda in London, it is stylish with a focus on fashion – it is an integral part of the London weekend.